Saturday, August 31, 2019

IMPACT OF MEDIA ON YOUNG GENERATION’S DEPORTMENT Essay

INTRODUCTION. Information is an essential input for decision making while media is an important source of such information. Media including print media and electronic media is an excellent mode of communication, entertainment and information which exert different impacts on different people depending upon their age and perception. A mature person will perceive things differently whereas a child or an adolescent will perceive it differently because his mind is in the process of formation. Children try to adapt things immediately whatever they will see on television or internet, whether it’s smoking or fighting by the famous actors, or sometimes they just follow it as trend. Media is increasingly pervasive in the lives of children and adolescents. However, until now there has been very little comprehensive analysis of the different research tracking the impact of media on children’s health. In 80% of the studies, greater media exposure is associated with negative health outcomes for ch ildren and adolescents (Commonsense Media, 2008). These negative health outcomes include child obesity, drug use, alcohol use, low academic achievement and attention deficit hyper activity disorder (ADHAD). While there are many factors that contribute to negative health results for children, media is a crucial one. It also affects the aggressive behavior of a teenager through violence in movies and video games as it has a strong potential to affect the norms of a society. see more:pros and cons of social media essay Objectives of the study: This study is an effort to evaluate different impacts of media on young generation whether they are positive or negative in nature. This study also focuses on how media is affecting Pakistani youth’s demeanor and its impact on Pakistani culture, religion and societal norms. LITERATURE REVIEW. Violence and sex shown on television results in higher rate of crimes and encourages antisocial behavior. This is especially apparent in the U.S.A and other western countries. Many criminals own up that their violent actions or attitudes to women were result of TV. The rate of such crimes is continuously rising and more often they are committed by teenagers. They easily get affected to violence and various stereotypes shown through TV, because the outlook of young people is in the process of formation. Television’s impact on the ethics of the younger generation can affect the future of our society negatively. According to the statistics, the average child watches 26 hours a television per week affecting family relations by reducing dialogue, and even having an impact on health by dispiriting exercise. Violence, aggression, crimes and wars are broadcast through the daily news as well as in movies, showing gloomy pictures that encourage mental tension, pessimism and negative emo tions (Jurgita Venckute, 2003) A UK study focused on children aged (9 – 13), as this was the age group where parents were least assured about appropriate TV consumption. Responses showed that children have a consistent world view which is different from that of adults, and violent images are seen within this perspective. These children, aged 9 – 13, were able to distinguish between ï ¬ ctional and ‘real’ violence. Children responded most to violent images where there were negative physical and emotional consequences. The older children had a clearer understanding of the potential consequences of violence. Children differed from adults in their expectation of a level of security and protection, and they looked to adults for this protection. Violence in media has a negative effect on mental state of children. (Andrea Millwood Hargrave, 2003) Many well controlled and randomized experiments have examined how exposure to violent TV, film media affects aggression of youth of all ages. Brief exposure to violent dramatic presentations on TV or in films causes short-term increases in youth’s aggressive feelings, emotions and behavior, including physically aggressive behavior serious enough to harm others. Total amount of TV watching was assessed at the ages of 14 and 22. The more time they spend watching violence on television the more is  their aggressive behavior. (Craig A Anderson et al, 20 03) Media is increasingly penetrating in the lives of children and adolescents .In 80% of the studies; greater media exposure is associated with negative health outcomes for children and adolescents. Meta-analysis of the best studies on media and child health published in the last 28 years clearly shows the connection between media exposure and long-term negative health outcomes, especially childhood obesity, tobacco use, and sexual activity. Studies show that more exposure to scenes with alcohol use in movies is associated with early-onset teen drinking. Media exposure also has an impact on low academic achievement and Attention Deficit Hyperactivity Disorder (ADHD). (Common sense media, 2008) Media has a disturbing potential to negatively affect many aspects of children’s healthy development, including weight status, aggressive feelings and beliefs, consumerism and social seclusion. Media also has potential for positive effects on child health. We need to find ways to maximize the role of media in our society, taking advantage of their positive qualities but and minimizing their negative ones. The ultimate goal is to reach youth with positive messaging. Accepting media r ather than trying to offset and it promises to be an effective tool in shaping the behavior of children and adolescents. (Munni Ray and Kana Ram Jat, 2008) There is serious association between violence in the media and the appearance of seriously violent behavior among older children and teenagers in a nationwide sample. (Michele L.yebarra et al, 2008) Television has become so powerful that it plays a decisive role in shaping the attitude, moral fiber, individuality and the ability of the youth to look at the things. But regrettably, the things are not going right. Television channels have adopted the policy of telecasting the cheap and sensational programs that will attract more and more youngsters to them. The interest of these channels is just money-making and economic. The television channels are busy in displaying violence, mysteries of murders, human capacity of committing crimes and some other things which definitely have negative impact on our present generation. Children are exposed to huge amount of violence and aggressiveness leading to deterioration of mentality of youth. (Carmela Lomonaco et al, 2010). There is extensive exposure of young US adolescents to movies with tremendous graphic violence from movie rated for violence and there are a lot of questions about the effectiveness of the current  movie-rating system. (Kielah A. Worth et al, 2010) Media has the greatest impact on young generation as compared with the family or school because teenagers spend more time watching television, using cell phones, doing internet surfing o r using any other source of media. All these affect teenagers in various aspects like culture, politics, social life, religious conviction, style, education and other interests. Apart from this media represents important source of enrichment and education for young generation as they receive variety of informal education from various sources like electronic libraries and internet etc. Media is also a source of entertainment. Still, media does not always inform and manipulate teenagers on a positive way, because it also represents a resource of violence through movies or news. (Cristina Nuta, 2011) â€Å"The internet and a large number of TV channels are working day and night to promote vulgarity and immorality. Undoubtedly, media aids to research and development, but illiteracy limits the users’ abilities to acquire knowledge oriented benefits. Especially children lack the abilities to make accurate judgment of the benefits and harms of the information being fed to them and hence consciously or unconsciously accept it as a truth of life†. (Muhammad Iqbal Zaffar, 2003) The author wrote the article by the name, â€Å"Youth and role of media in Pakistan† to analyze the negative and positive media effects casted on the youth of Larkana city. He reported in the article that, â€Å"Since a couple of decades print media mainly Sindhi print media has replaced the other languages of print media including Urdu due to many reasons including low cost, powerful influence of Sindhi language and non availability of network in far flung areas. Unfortunately the youth developmental issues are not the key information of many media resources. Therefore, youth behavior is influenced by violence, global media prejudices and other negative values. Maladaptive, drug abuse, violence and local tribal conflicts reports on media are adversely impacting the youth†. He concluded, â€Å"There is need to promote the positive impact of media by guiding and advocating the thematic standards in media†. (Zulifqar Ali Rahujo, 2007) Iram Arif in collaboration wit h Dr. Muhammad Ashraf Khan conducted research study on the subject, â€Å"Media imperialism and its effect on culture of Pakistan†. The main objective of the study was to examine the nature of cultural globalization  through media and its effects on national and local culture with special reference to Pakistan in the shape of effects on the youth of Multan. She tested the hypothesis, â€Å"The greater the exposure to the satellite/cable TV Entertainment programs, the greater the effects of foreign culture on our youth & cultural identity†. In the light of the survey findings, the researcher concluded, â€Å"The foreign media channels on cable TV are adversely affecting Multan’s youth mindsets, although the adoption of such an attitude is bit slower as compared to other mainstream cities of Pakistan because Multan is renowned as a city of Saints with the decade’s long history of tradition and culture†. (Dr. Muhammad Ashraf Khan, Iram Arif, 2009) Dr. Muhammad Wasim Akbar conducted the research study with the title, â€Å"Cultural invasion of western media and Muslim societies†. He presented his report in the words, â€Å"Waves of western culture equipped with secularism and materialism are heading towards the Muslim societies very rapidly. There is a wave of these attacks in the form of computer, intern et, TV, Cable network, films, magazines, etc. As the developed countries are the architects of the modern age, they want to dominate over the pious Muslim civilization by replacing it with their free society and culture†. He quoted the suggestion of Mansoor Jaffer as a solution to the problem which is, â€Å"It is the need of the day that Muslim countries should formulate communication policy for all media institutions under such policies which could reflect Muslim culture in true sense†. (Dr. Muhammad Wasim Akbar, 2009) Problem Statement: â€Å"Is today’s media impacting our youth in a constructive or a destructive manner?† Variables of Concern: Independent variable. Intervening variable. Dependent variable. Moderating variable. â€Å"Proper parental guidance minimizes the probability of negative media influence on young generation’s deportment which occurs through today’s media meretriciousness and gaudiness†. Hypothesis:  Ã¢â‚¬Å"Greater the degree of meretriciousness/gaudiness in today’s media, greater  will be the probability of negative influence on young generation’s deportment†. RESEARCH METHODOLOGY. Hypothesis Testing Study: We will be conducting a hypothesis test study in order to explain the relationship between our dependent variable (meretriciousness in media) and independent variable (young generation deportment) and also to test our hypothesis i.e. â€Å"Greater the degree of meretriciousness/gaudiness in today’s media, greater will be the probability of negative influence on young generation’s deportment†. Correlational Study: We will be using a correlational study as we are interested in delineating the important variables associated with our problem i.e. negative media impact on our young generation’s deportment. Minimal Interference by the Researcher: We will be conducting correlational study with minimal interference i.e. we will be only administering questionnaires during normal flow of work. No further interference will be made. Non-Contrived Study Setting: We will be conducting correlational study in a non-contrived setting. Groups As Unit of Analysis: Our unit of analysis is â€Å"Group† for media impact being studied on young generation’s deportment. Data Collection: Primary and secondary data will be collected. Sample Size We are making use of sample size of 50, that is, we will administer our questionnaire survey to 50 respondents most conveniently available mainly youth ( above 16 years and below 25 years of age) and the provided responses will then be analyzed with the help of â€Å"SPSS† in order to reach at any appropriate/sound conclusion. References: Andrea Millwood Hargrave (2003), â€Å"How children interpret screen violence† British Broadcasting Corporation. Craig A Anderson et al (2003), â€Å"The Influence of Media Violence on Youth†, psychological science in the public interest Vol.4, pg 81-110 Common Sense Media (2008), â€Å"Media + Child and Adolescent Health†, A Systematic Review. Brett Brown , Pilar Marin (2008), â€Å"the school environment and adolescent well-being: beyond academics†, Child trends Brief Research Michele L yebarra et al (2008), â€Å"Linkages between Internet and Other Media Violence with Seriously Violent Behavior by Youth.† Pediatrics 122(5):929-937. Munni Ray and Kana Ram Jat (2010), â€Å"Effect of Electronic Media on Children† Indian Pediatrics 2010; 47: 561-568 Carmela Lomonaco et al (2010), â€Å"Media Violence†. Kielah A.Worth et al (2010), â€Å"Exposure of U.S. Adolescents to Extremely Violent Movies.† Pediatrics 122(2):306-312 Muhammad Iqbal Zafar et al (2003), â€Å"Media influence on social component of human personality† Pakistan journal of information & technology. Zulfiqar Ali Rahujo (2007), â€Å"Youth and role of media in Pakistan† Dr.Muhammad Ashraf Khan and Iram Arif (2009), â€Å"Media imperialism and its effect on culture of Pakistan† Global media journal. Dr. Muhammad Wasim Akbar (2009), â€Å"Cultural invasion of western media and Muslim societies† Global media journal

Friday, August 30, 2019

A Razorblade Romance

He was lying on the bedroom floor surrounded by his own crimson fluid dripping from the open wound in his neck. She found him all alone it wasn't right for her to find him like that, it scarred her for life physically and emotionally. It was 6am and they were all happy getting ready for the big day with all the arrangements in place everything was going to be perfect. Her maid was perfecting her hair into the most beautiful curls, and he was helping the best man with his speech. When all was ready she covered her dress with a long red coat so that it didn't get dirty, â€Å"The car is here we better get going† she called to her maids and her friend who was her maid of honour. They all piled into the vehicle and disappeared over the horizon towards the church. He, on the other hand, was very nervous. His heart was beating faster than it ever had before and his palms were sweating profusely, it was abnormal. He told the best man to go get into the car and that he would meet him there, he had a few more things to take care of. Now he was alone. At first he didn't know what to do with himself. He was pacing up and down the room trying to control his breathing. He could hear the car beeping the horn for him to hurry, he didn't know what to do. When he got himself together and was finally ready the maid came in crying. He went up to her and kissed her and said everything was going to be alright. She replied in a murmured voice he didn't fully understand at first, she then repeated what she had first said and he stood back with the look of shock in his eyes. He suddenly realised then he can't live the life he has. He has a fiancà ¯Ã‚ ¿Ã‚ ½ to go and marry, and a mistress in front of him telling him she is now pregnant with his child. The maid cleaned her face and told him to leave his fiancà ¯Ã‚ ¿Ã‚ ½ now, otherwise if he goes ahead with the marriage he will never be able to get away from this life he has created. He looked at her struggling for words to say, he didn't know what he should do. He thought about running away with the maid, whom he doesn't love now, which would make him miserable, and marrying his fiancà ¯Ã‚ ¿Ã‚ ½ would make him the happiest man alive, but to have her find out about this would be too much of a risk. There is a fine line between life and death he thought, in life you do as much as you can to make you happy and live it to the full, but death, death is the coward's way out and only something that's supposed to happen when you're old. He looked at himself in the mirror and knew that there was not much to live for anymore. He was a coward and that would never change. His time had come to end all of these affairs. So he took a knife and told the maid to leave and that he would meet her down in the foyer of the house. After she had left he brought the knife to his throat and made it a quick and painless experience so that he didn't have to hurt anymore. When she arrived home crying and miserable she ran upstairs to her room and took off her gown. She cried so much her lungs felt sore and swollen. She wondered where he could be and went to his room. As she opened the door she saw red on the floor and was curious as to what it was. She walked in and that's when she found him.

Thursday, August 29, 2019

Sykes Enterprises Case Study Example | Topics and Well Written Essays - 1000 words

Sykes Enterprises - Case Study Example The mission of Sykes is to provide its customers with competitive rates so that it can provide its customers with the lowest rates. Sykes' strategy is to compete with the industry leaders on cost. It has to thus ensure that its operations stay profitable for it to continue its operations. Its mission and objectives are aligned with the amount of competition in the market and allows Sykes to target the same companies its competitors are targeting however, offering the lowest rates in town. There is no need to review the mission and objectives, but the strategy needs re-working. It is obvious that Sykes can take more than one action to improve its revenues and build a profitable business. The closure of its operations in India have resulted in consolidation of its costs in the United States. The competitors of Sykes have resorted to opening up call centers in South East Asian nations such as the Philippines to counter the high turnover costs and possible wage rises in Indian cities due to growing economies. One of the strategic alternatives for Sykes could be to introduce a culture of hiring fresh graduates and providing them training and binding them with contracts to serve Sykes for a period of two years. This would result in a significant drop in turnover for a temporary period. Reduction in the hiring and firing costs will result in lower running costs that will allow Sykes to offer lower rates to its customers. It would be wise for Sykes to continue its contracts with various towns and cities and gather benefits in taxation and other utilities offering employment in return. The reduction in taxes would result in a lower deductions in the revenues. The reduction would improve the profitability, though not necessarily the revenues. The current scenario asks for more involvement in the US rather than other countries. Significant cost reduction in Asian economies is no longer an onus and in countries that still offer lower operation rates, there is always the chance of high turnover costs and bad customer experiences - due to accents of offshore employees. Recommended Strategy Keeping into view the tough conditions of the economy, it would be wise for Sykes to combine the two strategies and work towards reducing its costs. Since Sykes mission and objective is reduction in costs to offer competitive rates in the industry, the two strategies could both be used to reduce the costs in order to provide highly competitive rates to corporate customers. This strategy would result in attraction of more corporate clients. However, Sykes should not close down any further call centers nor should it pursue an aggressive strategy within the US - current operations should be maintained until there is a significant rise in the profits. Implementation It would be wise for Sykes Enterprises to consider more large firms in the market other than SBC

Wednesday, August 28, 2019

Short answer discussion for Industrial Relations in Australia Assignment

Short answer discussion for Industrial Relations in Australia - Assignment Example Within the organization, employees and management have different ways of interaction. Among the many ways in which management and employees interact within a work environment involve various variables that influence how employees and management view the work environment. Pluralism, unlike unitarism, is involved in deliberating how employees’ demands can be met at the work environment. Unitarism focuses on the welfare of the organization and both employees and management work towards meeting various goals and organization-wide objectives. For unitarism, the organization comes first and stakeholders understand that through collaborative effort, they are able to satisfy the mission and vision of the organization. Pluralism on the other hand, is richly accustomed with considering employee demands and allows employees to voice their demands. According to Marxists, the employment relationship is in many instances resembling a battle between capitalists and labor. As employers and employees interact, the Marxist view shows the inherent imbalance of power. In one sphere, the capitalists drive their businesses and organizations towards growth and development. In order for capitalists to accumulate wealth and impact the economy, policies that control how employees approach work are designed and implemented. On the other hand, labourers take the capitalist approach as problematic as it masks the freedom to make decisions and voice demands. Through the struggle for power and fair treatment, employees seek the aid of trade and labour unions in negotiating their terms to the employers/capitalists. In Australia, the role played by state agencies as parties to employee relations include, but it is not limited to, the proposal and implementation of protective laws to ensure that employers and employees can shed of some of the industrial disputes registered between 1890s and 1990s. From

Tuesday, August 27, 2019

Graphic Design Industry and the Willingness to Allow People with Fine Dissertation

Graphic Design Industry and the Willingness to Allow People with Fine Motor Skills Disability into the Discipline - Dissertation Example Early education curriculums in the graphic design communities have been characterized similarly to those in the general educational field where they are fashioned for able-bodied students. Art and design have from the past been thought to be courses that required a lot of body movement and function, this limiting the number of scholars with various disabilities. However, with increased interest in the field where all individuals despite their differences are considered equal have brought about changes in such early philosophies. Chapin (2006) through his article provides suggestions and insight on how educationalists can go about to help students in developing their own voices. His assertions are based on the premise that in the field of fine arts, the most important idea and voice is that of the individual artist. However, this becomes complicated when the artist does not understand the tools of communication to pass an artistic idea to the public. He advises that when teaching a te chnical or a design conceptual course, educationalists have the opportunity to challenge students to recognize social change and if courses that teach design and process were divided and recognized as different curriculums, the country would have classes for critical thinking and conceptualization, and other classes for aesthetics and technique. As earlier mentioned, art schools were initially placed to serve a certain portion of students with special needs however, at that particular time the term disability was not well understood. The definition of ‘disability’ is broad, and includes physical, social, mental, and behavioral wants. Additionally, work by Cobb and Sharkey (2007) provides a particular emphasis on disabilities among individuals.

Monday, August 26, 2019

Identifying the political or social orientation of a viewpoint Research Paper

Identifying the political or social orientation of a viewpoint - Research Paper Example Griffin as well as Mr. Block. President Obama based his recess appointments on or pro United States Constitution. The same constitution’s article II provision states the United States President has the constitutional power to appoint individuals to fill vacancies during the Senate’s recess. In fact, the same article affirms former United States President G. W. Bush appointed 171 individuals when the Senate was in recess to fill up the prevailing vacancies. In the same manner, former United States President B. Clinton appointed 139 individuals during the Senate’s recess to fill up current vacancies. The same article shows former United States President A. Johnson had appointed 14 individuals under the classification of recess appointments during his term. Under the bandwagon logic, if the prior presidents were legally allowed to appoint individuals during the Senate Recess. The recess appointments avoided the confirmation or disapproval of our assigned United States Senators during the grueli ng and tension-filled appointment scrutiny meetings (Rainbolt, 2014). The pro argument has its own set of strengths. First, the first premise is true. Our United States Constitution allows the President to appoint his preferred individuals to work in government departments. Second, the second premise affirms that United States President, to the best of his knowledge, felt he did not violate any law. The president innocently felt that the appointments of the three individuals correctly done because the senators were in recess, Christmas recess (Hughes, 2004). The pro argument has its weaknesses. First, the first premise is grounded on the general rule. The general statement dictates that the United States president can appoint individuals during the Senate recess. However, there is an exception. The Federal Court affirmed that recess appointments are allowed only during the formal or official senate recesses. The Federal court

Sunday, August 25, 2019

Macro economics important assingments Assignment

Macro economics important assingments - Assignment Example If the borrowing is made long term it will ease or reduce inflation in the economy of Ghana. The government of Ghana opted to sell the long term bonds in order to get funds for the infrastructure. In 2012 the fiscal deficit of this country increased to 12% of the GDP hence pushed interest rates up. Due to this situation it has been focused that the interest rates will remain high and there will be more transaction of long term bonds (Melvin & Boyes, pp.149) In general to stabilize the economy of this country, a few things need to be done. From the article, it is well spelt out that the Ghana investors are highly attracted to long term bonds. Selling of Long term bonds with high interest is a central bank initiative to control circulation of money and to reduce inflation. In the short run, borrowings have led the state into public debts and increased inflation. The government therefore, sells bonds on long term to invest in infrastructure that can service government debts and reduce t he economies deficit. To ensure stability, the bonds should be sold in a long term and not on short term as many firms may take loans and fail to pay them in time hence creating debts. Therefore, long term bonds should be sold at high interest to reduce inflation and stabilize the money markets. ... There has been decrease in demand of grilled meat as change of weather is unbearable. For this reason consumers have resorted to other alternatives. Reaction: as there has been a fall for demand of barbecue cuts, there have been opting for things like slower cookers and crock pots. In the market the supply of grilled meat has increased as the demand for them has gone low forcing the prices to fall. The lowering of prices is to attract consumers as there is no enough demand to meet the supply. The sales department is therefore forced to export the barbecue products to overseas to meet the dispose of the surplus. It can be derived from the reaction that that change of the season to winter has led to the changes in demand. Most of the consumers prefer to stay in orders than to go to the grill to purchase meat. This in turn decreases its demand automatically and the supply increases. Compared to other meat like chucks and blade the grill meet has changed in its demand. Therefore, the gov ernment opts for other forms of meet as there demand has been maintained. There supply should therefore be increased to compensate for the gap that might have been created by the grill meat (Melvin & Boyes, pp.52) Assignment three Article: http://articles.washingtonpost.com/2013-04-05/opinions/38300337_1_minimum-wage-fair-labor-standards-act-workers Position: I agree that Stevenson’s assumptions of minimum wage that minimum wage takes care of everyone. The minimum wage always remain the same unless change by the government. If the minimum wage is increased the unemployment increases. The minimum wage cuts across everyone but they vary depending on the terms of employment. The government

Saturday, August 24, 2019

Family & Parenting Essay Example | Topics and Well Written Essays - 1000 words

Family & Parenting - Essay Example Applied to humans, emotions and the attachment relationships are sought more than biological needs. Meredith Small reports that mothers are biologically predisposed to care for their infants. Nine long months in the womb, the fetus affects the mother and its dependence on her likewise affects her. For example, a stressed mother can hinder the normal brain processes of brain masculinization of her unborn child. T. Berry Brazelton, a prominent child psychologist claims, in a good interaction mother and baby synchronize with each other from the beginning, and that the pathways may be set up in intrauterine life ready to be entrained, especially by the mothers, immediately after birth" I agree with Harriet Smith when she claims that whatever the biological forces, parenting style is more influenced by other factors. Inexperienced mothers may not necessarily know how to care for their newborn infants automatically, but can learn it from observation of other mothers caring for their young. This gives hope to parents who doubt their parenting skills as inadequate. Cases of adoptive mothers or caregivers other than the birth mother developing an attachment to the infant are widespread. It just proves that an infant may be responsive to, and form attachments to persons who provide him with all his needs. Biological connections between mother and child if present at birth may or may not be sustained. If mothers and infants are physically distanced, then this connection is disrupted. A child’s well-being is dependent on secure attachments combined with basic competencies in parenting like reading a baby’s signals for food, comfort, need to be held or worse, need for medical intervention. Biological studies indicate that when human babies are born, their brains are underdeveloped, hence are â€Å"born highly dependent and inconstant need of care.† Unlike other mammals like horses

The Ed Sullivan Show Assignment Example | Topics and Well Written Essays - 250 words - 2

The Ed Sullivan Show - Assignment Example Some musicians did not take in seriously the value of censorship on national television. It could also be that some musicians are not really that conservative when it comes to the lyrics of the song as long as they are benefiting from it and they are giving the kind of entertainment the general public wants to have. By doing what has been prohibited by the show, the band gain more popularity. They thought that being on the show was a big help to gain more exposure, the same exposure gained by the Beatles, the Stones and Elvis during their guesting on the show. stated that there is a need to evaluate the context where the censorship happens and the general context where imposing such restriction is seen as acceptable as well as the particular context of the event. It is also important to evaluate the outcome of each censorship both for the censors and for the censored. â€Å"The contested subjects are the same — sex, politics, and drugs/alcohol; and the adversaries are the same — a counter-cultural or subcultural audience against the repre ­sentatives of the countrys dominant corporate order